Thursday, February 04, 2010

Ingenuity

Last night while at a media marketing networking event, I felt completely out of my depth, but in a happy way. I thought how I'd like to own the very same sense of accomplishment these people carry about.

This, by the way, was the first time I've ever publicly represented myself as a freelance writer with professional services to offer (no no, not THOSE kind of services).

My first foray into marketing my fledgling company was abysmal. No worries. I was expecting to have no clue how to present myself. I went there to observe and learn.

I have no business cards (but found out where I can get 100 printed for 8 bucks). I have no brand or logo... I don't need to continue.

Well, this got me thinking about how I would want to present myself. How do I want my company to stand out? What can I develop that I'll be able to not only live with, but be proud of?

I learned something new about myself then. I love it when that happens; when you surprise yourself. This hasn't happened to me in a long time.

What really stops me in my tracks and say "WOW" is ingenuity.

This is why I dig Dada, pop, and guerrilla art. This is why I admire Andy Warhol, Spencer Tunick, Lichtenstein and Keith Haring. Don't even get me started on Banksy; he's in a class by himself.

Music, art, food, mechanics, philosophy and science (to name a few); that's the common thread. The invention of the paper clip, Isaiah Zagar's glass mosaic walls, the way South American pre-Columbian empires devised a system of relay runners to disseminate news as quickly as modern mail does.

The catalyst was www.Weburbanist.com, where I meandered to this morning.

Can't wait to see what else I uncover!

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